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J.Lo, Nelly Join
MTV's Tsunami Aid
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Jennifer Lopez
(news)
is the latest A-lister to pitch in on tsunami
relief efforts.
J.Lo is
joining an all-star bill for the MTV Asia Aid
benefit, set to air on all MTV channels
worldwide on Feb. 3, including MTV2 in the U.S.
at 9 a.m. ET.
The special,
which will be held at the IMPACT Arena in
Bangkok, will feature live performances from
Alicia Keys, Good Charlotte, Kelly Clarkson (news),
Hoobastank and Simple Plan, along with many of
Asia's top music stars, including India's Asha
Bhosle, Japan's Namie Amura, Thailand's Tata
Young (news)
and Bird Thongchair McIntyre, and Malaysia's
Siti Nurhaliza (news).
The cable
network will also broadcast a prerecorded
performance contributed by Lopez, who was unable
to attend. Several other artists who couldn't
make the Feb. 3 show in person--including Ricky
Martin (news
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web sites), Sting, Green Day, Nelly, 50 Cent
and Moby--will tape spots to air during the
concert urging viewers to donate generously
toward relief efforts.
"The entire
world is united by the devastation of this
tragedy," said Nelly in a statement. "It's an
issue of humanity. History will judge us on our
compassionate and immediate response."
"The people of
South Asia need our help to rebuild their lives.
This is an opportunity to keep giving, and your
generosity and compassion that has been so
incredible over the last few weeks," added
Lopez.
A free feed of
the show will be offered to broadcasters
globally, with MTV aiming to beam the benefit
directly into the homes of three-quarters of the
world's TV viewers--or more than 1 billion
people.
"The response
so far has been overwhelming, and the event will
bring together diverse artists from across the
globe to offer hope and inspiration," said Bill
Roedy, president of MTV Networks International.
"This will be a global event."
CNN
International has also pledged to create nine
vignettes exploring the human side of the
tragedy, including video montages of the
afflicted areas and first-hand accounts from
survivors.
A majority of
the money raised during the event will go to
UNICEF (news
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web sites), with the balance being funneled
to local charities in Thailand, India, and other
hard-hit areas.
MTV will also
air its own news special, MTV News Presents:
After the Tsunami, exploring the aftermath
of the earthquake-triggered tsunamis that
devastated a dozen countries in Asia and Africa
on Dec. 26. More than 226,000 people were
killed.
The benefit is
the last effort by the entertainment industry to
lend a hand.
On Saturday,
NBC Universal organized a telethon featuring
Hollywood A-listers such as George Clooney (news),
Brad Pitt, Drew Barrymore (news)
and Ben Affleck (news),
as well as performances by Sheryl Crow (news)
and Tim McGraw. The event recalled the massive
America: Tribute to Heroes benefit in the
wake of 9-11.
However,
unlike the latter, which was watched by some 89
million U.S. viewers and raised $150 million,
the two-hour Tsunami Aid: A Concert of Hope
only drew 5.7 million by comparison--possibly
due to audience fatigue from around-the-clock
cable news coverage.
No word yet
exactly how much money was raised during the
telethon. NBC is expected to make an
announcement on Friday.
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